Case Study

The Phone Coop

Our rebrand reconnected The Phone Coop with their audience.

The Brief

The UK’s only co-operative mobile & broadband provider, the Phone Coop wanted a powerful rebrand which would support the work of their in-house design and social media teams and increase their appeal to younger, less affluent mobile phone users.

What we did

  • Branding & Identity
  • Illustration
  • Logo Design
  • Tone of voice
  • Website Design
Banner designs used at an annual conference.
Initial logo ideas presented to the client.
Mocked up advertisements help to give the client a better idea of how their new brand will be applied. These visuals were part of our initial proposition, later rejected by the client.
Our extensive brand guidelines for the Phone Coop covered everything from safe logo space to social media language, tone of voice and photography.

“The new branding reflects our vibrant technology business and communicates our values as part of the international co-operative movement, which is at the heart of what we are all about.”

Vivian WoodellFounder, The Phone Coop
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